How to create launch events that earn media attention, social buzz and buyer urgency 

Your property launch should be more than an event. It should be an experience that lingers in memory, generates conversation and ultimately drives action. Continue reading

5 hot real estate technology trends

The real estate industry is evolving fast as AI, digital twins and smart technology redefine the buying and selling experience. These five trends show how innovation is driving efficiency, trust and smarter decision-making across every corner of the ma… Continue reading

Instagram’s 3 new updates get personal. Too close for comfort?

Instagram’s latest features may know you too well, and that could change how your content is seen (and shared) by your friends and target audience, digital marketer Jessi Healey writes. Continue reading

Have you tried turning it on? The top tech snags vexing agents today

As Florida Realtors’ Tech Helpline expands service to 28,000 members across six organizations, Inman dug into the top technology snags agents have inquired about. Printer issues top the list. Continue reading

Have you tried turning it on? The top tech snags vexing agents today

As Florida Realtors’ Tech Helpline expands service to 28,000 members across six organizations, Inman dug into the top technology snags agents have inquired about. Printer issues top the list. Continue reading

These are the smart home updates to add to your new luxury residence

With the right products, your new luxury home can become a smart, convenient and energy-efficient living space, smart home expert Brandon Doyle writes. Continue reading

Alarm.com smart home tour shows what’s possible

Never worry or wonder if you remembered to shut the garage door or lock the front door. With a system like Alarm.com, you can check in on a property remotely from anywhere in the world with an internet connection. Continue reading