Tag Archives: Social Media

A top-producer’s 5 simple rules for social media

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Agents who implement a concise strategy differentiate themselves, attract more clients and build a revenue-generating brand. Here are some of the social media rules that I follow daily. Continue reading →

9 irresistible holiday contests for Facebook and Instagram

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Simply put, contests are an easy way to boost online engagement, build your email list and gain exposure to your friends’ and followers’ networks — and the holiday season offers plenty of inspiration. Here are nine clever social media contests people c… Continue reading →

3 tips for becoming an influencer in your real estate market

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With so many agents competing for the same clientele, it’s important to stand out from the crowd by becoming an influencer who has an established online presence and is involved with real estate on a local, state and national level. Here’s how. Continue reading →

4 ideas from luxury retail to inspire your next open house

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With their customized service and attention to detail, luxury retailers have always been masterful when it comes to making clients feel at home. But in today’s digital age, brands are doing even more to make their brick-and-mortar boutiques a one-of-a-… Continue reading →

Agent’s reputation, social media matter most to clients: study

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The latest J.D. Power Home Buyer/Seller Satisfaction Study found that the single most important reason for selecting a real estate company is its reputation. Continue reading →

5 tips for remaining your clients’ agent for years to come

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Getting a 5-star review from clients doesn’t guarantee you’ll get their business in the future. Try these five tips to stay top-of-mind long after they sign on the dotted line. Continue reading →

Mary Poppins and the Truth About Facebook

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The recent uproar about fake ads on Facebook has shone a spotlight on how unreliable social media reports can be. But a couple of years ago, I learned this lesson firsthand — and in a very unexpected way. My story actually starts back when I was in six… Continue reading →

How to market a listing from staging to social media

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Regular Inman contributor Christy Murdock Edgar talks all things marketing with Interior Marketing Group (IMG) founder and CEO Cheryl Eisen in this q-and-a session that’s full of insights for agents and brokers. Continue reading →

Should real estate agents block negative people on social media?

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To block or not to block, that is the question real estate agents must answer when it comes to their social media. Here’s regular contributor Jay Thompson’s take on the issue. Continue reading →