No. 1 RE/MAX agent pulls back curtain on winning listing presentation

Jordan Cohen of RE/MAX One spent three decades rising through the ranks and becoming the go-to real estate agent for professional athletes and celebrities alike. Continue reading

How to realize your vision with a home stager

Does this sound familiar? You have a beautiful listing that would be a fantastic investment for a buyer — yet it has dated paint colors, worn furniture, and too many accessories that will ultimately detract from the results you know you could achieve f… Continue reading

What do 8 out of 10 homeowners want their agents to know?

Not only are there a lot of moving parts, but selling a home can also require a lot of preparation. As an agent, it is your job to help sellers navigate this process, but to help, it pays to know what they are thinking. Continue reading

5 ‘unconventional’ loan options for almost every type of homebuyer

Mortgage brokers — who can shop countless loan products from any wholesale lender they choose — have access to a variety of alternative home financing options. Continue reading

Why marketing for lifestyle factors matters — and how to do it

You may not consider yourself a specialist in a particular lifestyle segment, but think about it this way: your market, by its very nature, is a specialty Continue reading

The 5 benefits of real estate mentorship

We asked top-performing luxury agents for their take on why mentorship drives such success for luxury professionals, whether they’re new to the business or seasoned experts. Continue reading