250 raving fans: How to build solid relationships

Success in this business is directly related to the relationships you build over time. So how do you build these relationships? How do you create 250 absolute raving fans? Here’s how to make the most out of your sphere. Continue reading

2022 is almost here! 5 tips for building a profitable team business plan

We’re down to the wire. There are less than 50 days left until 2022! And that’s still plenty of time to get ready to hit the ground running in the new year. Now is the perfect time to reflect on what went well — and what didn’t — in 2021, review your g… Continue reading

3 simple principles to make your marketing stand out

Why does so much real estate marketing sound the same? It’s simple: commoditization. If you want to stand out from the crowd, you have to speak to the relationship with each consumer and their community. Here’s how. Continue reading

Inflation hasn’t peaked yet: 2022 housing forecast

COVID-19 caused an unparalleled shock to the U.S. economy, and the Delta variant has certainly impacted the speed of recovery. However, Windermere Chief Economist Matthew Gardner firmly believes that the economy will continue to grow. Here’s his 2022 h… Continue reading

The secret to this brokerage’s culture? Being approachable

Here’s how one broker-owner has cultivated an inviting, approachable culture that fosters trust and confidence within the community, leading to consistent success. Continue reading

‘IBuyers have never been bigger’: Mike DelPrete

The situation will certainly change with Zillow exiting the market and seasonality kicking in during Q4 2021. But for the time being, iBuyers have never been bigger, and Opendoor is now left as the undisputed category leader. Continue reading

WATCH: Redfin CEO Glenn Kelman on his iBuyer growth skepticism

In a wide-ranging speech on the real estate market at Inman Connect Las Vegas, Redfin CEO Glenn Kelman expressed skepticism about the potential growth of iBuying. Watch the entire presentation here. Continue reading

Buyer’s agents, no more claiming your services are free

Claiming your work costs the buyer nothing is misleading, at best. It’s also a weak way to market and brand yourself. Here’s why Jay Thompson says you’re better than that and fully supports National Association of Realtors’ policy changes. Continue reading

Want to effectively prospect the affluent? Adopt these 5 habits

In this series, WealthQuotient co-founder David Friedman shares the five keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. Here, we’re tying together all five habits with action steps… Continue reading

What’s your Thanksgiving marketing look like this year?

When it comes to your business, how you making the most of Thanksgiving? Are you doing the old-school, tried-and-true pie giveaway? Tell us how you’re weaving the holiday into your marketing. Continue reading