Beyond Threads: Other new social media apps to try

Social media moves quickly, both the trends and the technology itself. Jessi Healey shares some new, exciting social media platforms for real agents to explore. Continue reading

Maximizing ROI: Key home updates sellers should prioritize

Sellers are always seeking ways to maximize their return on investment when selling a home. Mauricio Umansky shares the key updates to focus on so they can get the most out of the transaction. Continue reading

Sherry Chris inspires with lessons learned and triumphs earned

Tune in to Inman Access and discover the untold experiences and lessons that have shaped the remarkable career of real estate icon Sherry Chris in an exclusive interview with Andrew Flachner. Continue reading

I’m not using Threads, and you don’t have to either

Yes, you can ignore Threads, and you will stay in business, Inman contributor Teresa Boardman writes of Meta’s latest social media offering. “If you are on the fence, I am writing this for you.” Continue reading

WATCH: 7 reasons collaborating with a mortgage lender is crucial

Rick Guerrero says your transactions will be smoother if there’s more collaboration with mortgage loan officers when providing financial information since a Zillow report revealed that agents are sought after and trusted with relevant questions. This … Continue reading

What every agent should know about marketing metrics

Forget the jargon and hype, and use these terms to get to next-level marketing prowess, writes broker-owner Eric Bramlett. Here are the metrics that truly move the needle. Continue reading

How to master hashtags, amplify your social media engagement

Even though there are different opinions on how to use hashtags, one thing is certain: When used properly, hashtags can greatly increase your social media engagement and visibility, writes marketing expert Laura Viñalet. Continue reading

5 fundamentals you can’t afford to ignore this summer

Everyone, including agents, seem to be making up for lost summers of COVID past. Those agents who are still consistently working the fundamentals are the ones seeing success, and they’ll have clients to work with as we hit the fourth quarter of 2023, w… Continue reading