Know where the line is between excellent customer service and getting into areas that are beyond the scope of a real estate agent. Here’s why agents should stay in their own lanes. Continue reading
Here are some failsafe ideas on how to get more done, culled from a wide assortment of achievers, including Jerry Seinfeld, former President Eisenhower, Winston Churchill and industry insiders. Continue reading
Working on a commission-only basis isn’t without risk. The biggest part of the job is looking for work each day. Here are the lessons this broker wishes she’d known before she jumped into the industry. Continue reading
In real estate, transparency should matter. However, there’s a lot of self-promotional marketing in the industry that falls firmly in the gray areas between truth and fiction and along the seams between black and white. Continue reading
When there is a huge competition and a surplus of real estate agents, we tend to start fighting each other. Here’s why the concepts of office exclusives, designated agency and double-dipping are a big no-no to this broker. Continue reading
What we really need is more housing — especially affordable housing. Prices are still going up, and soon, there won’t be any houses priced low enough to be affordable for people who are within the income limits that qualify them for financial help. Continue reading
With the pandemic winding down in most parts of the country, one broker-owner is looking back at some assumptions made about real estate last year. Which predictions were untrue, and which were right on the money? Continue reading
There are still enough days left in Fair Housing Month to put together a plan for how you are going to educate yourself and your clients. Here’s how one broker-owner is joining the conversation about fair housing — and how you can, too. Continue reading
From failing to regularly back-up your data to taking product recommendations from the wrong person, here are a few common mistakes you might be making when it comes to the technology that powers your business — and how to fix them. Continue reading
Work in real estate sales long enough, and you’ll cross paths with a host of different personalities, both good and bad. But there’s one type of agent this broker-owner struggles with — those who let transactions revolve entirely around them. Continue reading