Tag Archives: Troy Palmquist

How agents can make the most of the Zillow-Matterport breakup

By | | Uncategorized
Comments Off on How agents can make the most of the Zillow-Matterport breakup

Troy Palmquist looks at Matterport alternatives and reassures agents that the loss of the floorplan platform on Zillow doesn’t have to upend their marketing plan. Continue reading →

3 Google Business Profile mistakes you can’t afford to make 

By | | Uncategorized
Comments Off on 3 Google Business Profile mistakes you can’t afford to make 

Real Grader CEO Alex Montalenti talks to Troy Palmquist about the biggest (avoidable) mistakes real estate agents make when it comes to their online presence. Continue reading →

How to give children a voice in the real estate process

By | | Uncategorized
Comments Off on How to give children a voice in the real estate process

Troy Palmquist talks with Texas real estate professional Ashley Willis about her book series and activity guide designed to help kids navigate the moving process. Continue reading →

Get ready to get hit with a tsunami of real estate consolidation

By | | Uncategorized
Comments Off on Get ready to get hit with a tsunami of real estate consolidation

From Compass’s horizontal acquisitions to Rocket’s vertical integration, Troy Palmquist looks at what’s driving M&A — and who might be next. Continue reading →

Associations: Want to add value, relevance? Raise the bar on events

By | | Uncategorized
Comments Off on Associations: Want to add value, relevance? Raise the bar on events

Troy Palmquist looks at the Nevada Realtors’ NVision Summit as an example of how associations can put on high-caliber professional development events. Continue reading →

Our top 10 most-read Back to Basics how-tos of 2025 (so far)

By | | Uncategorized
Comments Off on Our top 10 most-read Back to Basics how-tos of 2025 (so far)

To arm you with all the tips and tricks your colleagues have already read, our editors rounded up the top how-tos of the year. Catch up, or get left behind. Continue reading →

As buyers gain leverage, sellers need smarter counteroffers

By | | Uncategorized
Comments Off on As buyers gain leverage, sellers need smarter counteroffers

Now that buyers have leverage, Troy Palmquist writes, counteroffers matter more. Here’s how to protect seller value and keep deals alive. Continue reading →

9 branding tips that prove it’s not who you know, it’s how you show up

By | | Uncategorized
Comments Off on 9 branding tips that prove it’s not who you know, it’s how you show up

Troy Palmquist talks with photographer Chris J. Evans about branding, referrals, relationship building and entrepreneurship. Continue reading →

You’re leaving money on the table when you don’t know your numbers

By | | Uncategorized
Comments Off on You’re leaving money on the table when you don’t know your numbers

Troy Palmquist talks with Sean Soderstrom of Courted about how agents and brokers can use data more effectively to transform their businesses. Continue reading →

Can a $1 price tag get your lagging listing off the books? The Download

By | | Uncategorized
Comments Off on Can a $1 price tag get your lagging listing off the books? The Download

As the $1 listing trend gathers steam, it’s time to take a closer look at how it works and whether it’s right for your sellers. Continue reading →