Rezora IO wants to give real estate agents their time back

Founder Aidan Richards tells Troy Palmquist the company is not trying to replace the agent. It is trying to take one of the most repetitive, frustrating parts of the job and make it more scalable.  Continue reading

The ‘secret profit’ trap agents don’t realize they’re walking into

“Secret profit” can show up in everyday transactions. Summer Goralik and Troy Palmquist share how to disclose properly and avoid unforeseen consequences. Continue reading

Put a price tag on potential by working with developers

Troy Palmquist and Breezy’s James Harris talk build potential, deal flow and developer-friendly data insights. Continue reading

Real estate needs new ways to connect with the tech world

Troy Palmquist writes that the first HomeCode Pitch Battle proved that real estate and tech connect best in ways that are less sales pitch and more get-together. Continue reading

Compete with giants: 5 strategies only indie brokerages can pull off

Troy Palmquist and Lauren Henss break down how the best independent brokerages are using speed, brand discipline, and agent-centric operating models to win recruiting and market share — even as consolidation accelerates. Continue reading

Virtual vs. local assistant? You’re asking the wrong question

Virtual assistants offer leverage. Local assistants protect your brand. Understanding the difference, Troy Palmquist writes, is what separates scalable agents from overwhelmed ones. Continue reading

Headed to Inman Connect New York? Don’t miss these sessions

As Troy Palmquist prepares to attend ICNY next week, he shares the can’t-miss speakers, sessions and extra events he’s most excited about. Continue reading

Headed to Inman Connect New York? Don’t miss these sessions

As Troy Palmquist prepares to attend ICNY next week, he shares the can’t-miss speakers, sessions and extra events he’s most excited about. Continue reading

How your brokerage’s audit could turn into a regulatory nightmare

In this episode of their “True Crimes” podcast, Troy Palmquist discusses real-life cases with compliance expert Summer Goralik and points out the red flags agents need to watch for to ensure their brokerage is on the up-and-up. Continue reading