Zillow is testing self-guided home tours to compete with iBuyers

Zillow is piloting a new program in Phoenix that gives prospective homebuyers access to the online behemoth’s homes without appointments or even agents. Continue reading

Compass is now showing the listing agent on competitors’ listings

Compass, last week, quietly made a big change to the way it displays listings on its consumer-facing website. Every non-Compass listing now shows the listing agent and contact information for the listing agent, making Compass’ site more similar to Zill… Continue reading

Unlikely allies: Redfin and RE/MAX are teaming up

RE/MAX and Redfin announced a new partnership today that will give RE/MAX agents exclusive access to Redfin’s agent referral program – at a discounted rate – in 5,000 U.S. ZIP codes and throughout Canada. Continue reading

Keller Williams-owned company sues Real Estate Webmasters, HomeAway

SmarterAgent, a mobile platform that allows agents and brokers to create websites and customized search apps, is suing HomeAway and Real Estate Webmasters for patent infringement, claiming the two companies are infringing on a patent related to locatio… Continue reading

How Keller Williams leverages data to boost AI-powered tech

Fueled by 180,000 agents worldwide, Keller Williams has been quietly leveraging its data to boost artificial intelligence-powered technology. Continue reading

WATCH: How to make the most of your advertising platform

Listen in to learn top strategies for advertising online and how to make the most of the platforms available to you from Nextdoor’s Lauren Nemeth, Zillow’s Curt Beardsley and Google’s Brian Dick onstage at Inman Connect New York. Continue reading

Zillow, Realogy support bill for LGBTQ protections in housing

Zillow and Realogy joined 159 other businesses to announce their support their support of the Equality Act, ahead of its expected re-introduction into Congress next week. Continue reading

New Zillow CEO saw iBuying as ‘existential threat,’ envisions changes to agent ad model

Zillow dived into iBuying after seeing it as an “existential threat,” the company’s newly reinstalled CEO said this week, and he anticipates major changes to its current practice of charging agents for a subscription to get leads. Continue reading

Zillow airs first iBuyer ads, touts name recognition

Online real estate giant Zillow has begun airing its first-ever iBuyer TV ads, which lean heavily into the company’s widespread name recognition and play up the program’s ease of use. Continue reading