The Nanny Cam and other privacy issues in real estate

They’re everywhere: doorbell cameras in the entryway. Security cameras on the roof. Spy cams in the living room. And who can blame homeowners for embracing them? They want to protect their family, their investment. Continue reading

Serve your sphere with social media

Social media has evolved from a fun forum to a powerful, brand-building tool for real estate. It has its own rules and its own best practices. But when real estate professionals consider their Facebook, Twitter, Instagram strategy, there are conflictin… Continue reading

Email marketing isn’t dead. But how you use it might be.

Every time industry pundits from across verticals proclaim that the inbox is on the outs, research says otherwise. That’s because email marketers do what any business, channel, or even lifeform must do to survive: they evolve. Continue reading

Where to find your next luxury customer

Whether you strike up a conversation on a flight or are referred by a tennis partner, it remains a real estate truth: your buyer could be anyone. But when it comes to the luxury market, it can be more challenging to connect with the buyers and sellers … Continue reading

How to make the most of your Inman Connect Las Vegas trip

Here are a few pointers, attractions and things you can’t miss in Vegas — inside and outside of the conference (on and off the Strip) from a former Vegas real estate veteran. Continue reading

Rents in the U.S. just keep going up and up

The average rent was up 3.2 percent year-over-year in June. Last month also saw the biggest average rent increase in more than a year Continue reading