Luxury California brokerage Willis Allen launches new tech platform

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The platform, dubbed WAREhouse, is designed to increase the productivity of the independent brokerage’s more than 150 agents. Continue reading →

The Innovative Program Making Retirees Eager to Volunteer

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After Mike McGeeney, 70, worked 38 years for Kansas City Power & Light Company, he retired and then moved with his wife in 2017 to Springfield, Mo. to be closer to their kids and grandkids. Like many retirees, he got to thinking about how he could … Continue reading →

Envisioning a Better ‘Old Age:’ A Q&A With Dr. Louise Aronson

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Dr. Louise Aronson brings vast experience and compassion as a geriatrician, writer and educator to the pages of her new book, Elderhood: Redefining Aging, Transforming Medicine, Reimagining Life. Aronson is professor of medicine at the University of Ca… Continue reading →

What Can AI Do to Help Us Age Better?

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New technology devices and apps pop up as abundantly as summer weeds here in Silicon Valley. Chip-enhanced products offer to satisfy almost every need imaginable. Prompts from your smart refrigerator tell you to buy more milk. With a voice command, mus… Continue reading →

What professionals make the best recruits (and how to find them)

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While most people vacation during the summertime, right now is the best time of year to recruit some of the most dependable and profitable agents you can hire. Who are those people? Find out here. Continue reading →

How market share is creating competitive superpowers in real estate

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Explosive growth is on the horizon for the brokerage — or group of brokerages — that cracks the market-share code first. Continue reading →

5 local ways to compete with big tech

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No matter what digital tools you use, you’re probably not keeping up with the big-boy-backed tech. But there are some things that we “smaller guys” on the ground can do that these major players can’t. It’s time to focus on community building. Here’s ho… Continue reading →

Use artificial intelligence to improve your lead conversion rate

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Today’s real estate agents face enormous obstacles to maintain a consistent revenue stream — market dynamics and growing competition from other agents and digital alternatives are a constant threat. RAP Success Systems (RAPSS) simplifies and reduces th… Continue reading →

Create new inventory overnight. Here’s how.

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Ask most Realtors about their market and they’ll tell you inventory is extremely limited. Even with a market correction on the horizon, there just aren’t enough homes on the market. The same is true here in my market in Colorado. But at YourWayHome, we… Continue reading →

Open houses lacking impact? How 4 agents got creative.

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First impressions are also lasting impressions. That’s why it’s so important for agents to think outside the box when it comes to open houses. From promotion to presentation, you need to make an impact on prospective buyers that resonates long after th… Continue reading →