Automation, automation, automation — oh, and taking the time to call your agents and remind them that you value them. These are the keys to mastering recruiting, productivity and retention — at least as three panelists explained it at the Inman Connect… Continue reading
The final 15 minutes of ICLV’s CEO Connect was supposed to be a broad discussion about the country’s biggest companies — Facebook, Amazon and Google — and whether they would ever substantially enter the real estate business. That was, until this mornin… Continue reading
Ed Carey, founder and CEO of Audience Town, a new real estate advertising company, believes lead generation in its common forms is antiquated and becoming diluted. Here’s why he thinks that programmatic advertising is the future of online outreach for … Continue reading
Your agents are busy. They’re doing routine tasks like making copies and answering emails, along with less mundane tasks like marketing themselves and their clients’ properties, taking continuing education classes, and much (much) more. Continue reading
The ever-evolving sales acceleration platform’s Facebook advertising tool automates much of the process for creating and running dynamic ads via DARE on the social media giant. Continue reading
While Inman Connect attendees are booking their flights, getting hair cuts, ordering business cards, and reviewing the agenda, franchises, service and solution providers for the industry are also preparing. Because Inman Las Vegas isn’t just bigger, be… Continue reading
Berkshire Hathaway HomeServices announced Tuesday that it has teamed up with Adwerx for a program that will create internet ads targeting people who visit agent websites. Continue reading
Round up the major takeaways from Inman Connect New York’s Indie Broker Summit, and discuss how you can take action on them with First’s Mike Schneider, Nest Realty’s Jonathan Kauffmann and Adwerx’s Jed Carlson. Continue reading
Not every brokerage has the ability to build an in-house technology stack. When should you ask for help when it comes to technology, and who can you turn to? Continue reading
The new product will allow brokerage and luxury listing platform Luxury Portfolio International to deliver targeted ads from the 50,000 properties it markets across the web. After someone views a property on Luxury Portfolio’s website, they’ll start se… Continue reading