Tag Archives: Branding

TikTok’s viral orange trend can enhance your brand’s ‘a peel’

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Are you willing to “peel the orange” for your clients? This viral TikTok trend has trainer Rachael Hite asking you to evaluate your brand and its appeal to consumers. Continue reading →

8 secrets to creating a truly impactful personal brand

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Personal branding is more than just self-promotion, luxury consultant Chris Pollinger writes. It’s about making a real difference in people’s lives and inspiring them to live better. Continue reading →

7 ways to create top-of-mind name recognition with no budget

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Coach Darryl Davis’ advice for spring? Get creative with your ideas, get courageous with your prospecting and be consistent in your approach to building and branding. Continue reading →

5 master-your-market steps to effective real estate branding

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If you want to raise your profile and stay top of mind in your chosen market, luxury consultant Chris Pollinger writes, it requires crafting an effective and recognizable brand identity. Continue reading →

Rookie to rockstar: The essential guide to real estate marketing

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Implement an A to Z branding and marketing plan from expert Marci James to establish yourself as a knowledgeable and trusted real estate adviser. Continue reading →

7 new real estate books that should be on your reading list

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Whether looking for advice as a new agent, as a real estate investor, or as a seasoned agent, these seven new releases by established industry names can offer a lending hand when it comes to pushing your business to the next level. Continue reading →

Starving for clients? Double down on these 5 marketing basics

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Nearly 25 years in, Las Vegas broker Alex Adabashi has seen the ups and downs of many markets. Learn the tried-and-true strategies he recommends to generate and convert more leads. Continue reading →

Real rebrand is focused on putting the consumer first

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In conjunction with the start of operations in its 50th state, Nebraska, Real wants to become “a real estate experience company,” according to the unveiling of a new brand position at the 2023 RISE event, the company’s annual conference. Continue reading →

How to find (and harness) your distinct marketing voice

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Knowing who you are and conveying your value with authenticity is an essential part of communicating with potential clients. The Agency’s Rainy Hake Austin offers insights and strategies for making your marketing message resonate. Continue reading →