Tag Archives: Columns

3 ways to get buzz for your luxury listing as the market changes

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Now more than ever, we need to drum up new and exciting ways to showcase luxury real estate. Here are a few ideas for what to do now and what to think about for when the coronavirus pandemic subsides.  Continue reading →

7 essential tips for communicating with your sphere during crisis

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What’s the biggest mistake you can make right now? Not using this time to shine as a trusted real estate adviser by crafting responsible, thoughtful, factual and compassionate messaging. Here are the essentials for the right approach. Continue reading →

The Real Word: How agents should adapt as crisis mode kicks in

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This week, in a complete shift as a new reality sets in, they’ll cover how coronavirus is impacting real estate culture, what Keller Williams CEO Gary Keller has recommended and how agents should be approaching their clients. Continue reading →

IdealEstate aims for agent cooperation with nationwide recruiting, referral power

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IdealEstate — a Salt Lake City-based, Pinterest inspired, home curation tool — is now realizing its power as an agent recruiting tool and leveraging a nationwide network of more than 800,000 agent users. Continue reading →

Need a virtual tour solution now? Here are our top picks

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Self-containment and social distancing have made in-person home tours challenging. These top tech picks and tips can help you wait out the unexpected pandemic. Continue reading →

Got cabin fever? Here are 104 ideas to keep you sane

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Don’t get sucked into futile social media discussions, endlessly spin your wheels and spiral into anxiety. Instead, beat the stay-at-home blues by putting your mind to good use, benefiting your business and enhancing your life. Here are some ideas to g… Continue reading →

Lesson Learned: Work your network (and relationships)

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In this weekly column, real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week, find out how Rhode Island real estate agent Caswell Cooke Jr. learned, “If it is to be, it’s up to me… Continue reading →