Attending a FSBO open house? Here’s how to walk away with a win

When handled correctly, attending an open house hosted by the seller of a for-sale-by-owner listing can translate into solid lead. Here’s what you should — and should not — say to win them over. Continue reading

New agent? 12 tips for getting more listings as you learn the ropes

Building a business from the ground up takes time, resources and support. You’ll also need a few helpful strategies to help ramp up your growth. Here are a few tips and tricks to get you up to speed at your new career. Continue reading

How to find listings in a highly competitive market

Becky Eakle argued during Coldwell Banker’s Gen Blue Experience that the listing agent always wins. The key then is figuring out how to get more would-be sellers off the fence. Continue reading

Defend your commission: 5 reasons you’re worth it

To handle the commission objection with utmost confidence, you have to first know your value. These five reasons that illustrate why you’re worth every penny are truly just the tip of the iceberg. Continue reading

Get buyers homes! 7 tips for sniffing out off-market properties

Finding unlisted properties takes more time and effort than simply looking for homes on the MLS. But in today’s heated seller’s market, these tactics can help you stand out from the pack and help your buyers find their dream homes. Continue reading

Want to rake in listings? FSBOs hold the key

With inventory starvation, agents need to explore all possibilities to gain more listings — and FSBOs are ripe for the picking. Here is a novel way to get in front of potential (and actual) FSBOs and rake in the referrals. Continue reading

Listing Lessons: How I got a developer $50K more

In this listing story, Anthony West shares how confidence and a strong understanding of the market’s inventory are key to your success as a real estate professional. Continue reading

Overlooked inventory: 6 ways to find that diamond in the rough

Inventory can be found anywhere — agents just have to get creative and put a little legwork into unearthing it. Continue reading

Bubble trouble: How agents are managing client anxiety amid bubble talk

Today’s crazy market conditions are forcing agents to have sometimes-challenging conversations about what a bubble is and what might happen in a correction. Continue reading

How to steer your brokerage through extreme markets

Operating a brokerage during extreme market fluctuations? You’ll need to develop a strategy — and that starts with supporting your agents, providing superior service and learning how to be flexible through it all. Continue reading