Keller Williams slashes nearly 11,000 agents in ‘ghost’ purge

Keller Williams company-wide purge of, “ghost agents” immediately dropped the franchisor’s agent count by nearly 11,000, according to company earnings. Continue reading

Take an exclusive look at KW’s forthcoming consumer app

Keller Williams previewed its forthcoming consumer-facing app experience at Keller Williams Family Reunion in New Orleans on Sunday. It will launch in late in Q2 with the intention of making consumers smarter and its agents the Netflix of real estate. Continue reading

Keller Williams debuts Command, its new AI-powered CRM

To produce Command, Keller Williams worked with 27,000 people — many of them agents — and had engineers go through other CRMs to see what worked well. The goal was to create something that was customizable, and which could be configured according to th… Continue reading

Agents and artificial intelligence are not enemies

The world is rapidly getting closer to a future in which low-level tasks can be performed cheaply by machines that never get sick or need a day off. It’s a future that humans have been dreaming about for millennia. Continue reading

Keller Williams reveals how its ‘Siri for real estate’ was designed

KW’s successful AI app Kelle was made with input from agents around the country, executives revealed at Inman Connect New York 2019. Continue reading

The platform wars: Why real estate is becoming like TV

A little late to the party, big real estate companies like Keller Williams are building platforms to stay relevant in the disruption age. Continue reading

EXCLUSIVE: Gary Keller returns as KW CEO, John Davis out

Gary Keller is retaking the top executive role of his namesake real estate company with CEO John Davis on his way out, a Keller Williams source confirmed to Inman on Tuesday. Keller founded Keller Williams Realtors in 1983 and has most recently been ac… Continue reading

What I learned from a year of real estate technology reviews

Industry-wide, it was a wild year, thanks in no small part to the acceptance of iBuyer platforms and the viral growth of Compass. Continue reading

Biggest brokerage news of 2018

Brokerages saw a lot of movement this year, be it highly-producing teams and franchises striking out on their own or legacy companies launching new brands. Continue reading

Keller Williams’ sales volume up in Q3 as franchise leans into tech

Keller Williams closed $93.5 billion in sales transactions, tallying a 4.2-percent year-over-year increase, according to third-quarter results. Continue reading