Content marketing is a must for any great business, but generating enough content to outrank competitors can be hard. Here’s what you need to know about buying and borrowing content so you don’t make a fatal mistake in your marketing. Continue reading
Facebook is making changes to company advertising policy in an effort to slash thousands of options that allow advertisers to target certain ethnicities and engage in discriminatory advertising. Continue reading
All our ongoing and archived coverage of national brokerage brand Compass. Continue reading
Vscreen Video Marketing Suite (VMS) is a browser-based video content creation and distribution tool ideal for real estate agents. Continue reading
One way to ensure a smooth high-end transaction is to invest in solid marketing and seize all available opportunities. Here are eight examples of luxury marketing opportunities you can’t afford to miss. Continue reading
The key to a truly successful real estate career is marrying the qualitative and the quantitative to better serve your clients. Here are three ways agents can use “sentient data” to increase their business. Continue reading
Here’s a collection of some of our favorite pieces on how to sharpen your skills during the summer months and use the season to your advantage. Continue reading
Inman is obsessed with helping you to tune-up your listings business, with actionable insights, the best advice from top agents, and hundreds of helpful stories from all over the world. Here’s a collection of some of our favorite pieces of advice from … Continue reading
Extraordinary customer service and high-touch relationships can lead to a lifetime of lucrative sales and ongoing luxury client referrals. Continue reading
Top producers watch for marketing trends — and hop on them. In this post, learn what’s trending among successful real estate agents and how you can implement these strategies in your own marketing. Continue reading