How cities and homeowners zoned themselves into a housing crisis

Los Angeles is one of many cities that dramatically reduced its own housing capacity over decades via a series of 20th century city planning initiatives, including homeowner-led downzoning efforts. Continue reading

Accountability vs. motivation: Which is more important now?

As a leader, you need to focus more on systems and processes and let your agents determine their own ways of ensuring accountability and motivation, writes Adam Hergenrother. Now is the time for prescriptions rather than descriptions, the what rather t… Continue reading

The coach’s love-hate guide to profitability in 2023

To maximize your profitability in 2023, you must also address how your beliefs, attitudes and feelings either support or undermine your ability to take the actions that result in success. Trainer Bernice Ross walks you through an actionable, step-by-st… Continue reading

6 red flags to watch out for in 2023 to stay on track in your business

Team leader James Becker shares his six red flags that something is very wrong with your business. If you notice any of these indicators as a business owner it may be time for a reset. Continue reading

7 types of real estate agents this market will crush

The real estate market has changed, and there will be agents who will not survive the current market environment. Are you nimble enough to make the adjustments needed? Here’s a list of the types of real estate agents this market will crush and how to a… Continue reading

Never created a real estate budget? 11 smart-money tips to help

In real estate, nothing is guaranteed. Plan ahead, and build good financial habits with these essential budget tips to weather the many seasons of the real estate market, Ojo Labs’ Chris Heller writes. Continue reading

3 essentials for your all-hands-on-deck marketing meeting

There is no getting around the fact that your team’s marketing strategy needs an update. Here are three essential points to consider to adjust the sails for your brokerage messaging over the next few months. Continue reading

Work smarter! 5 rules for repurposing real estate content

Repurposing content across platforms is a smart way to streamline your workload and ensure that your entire audience doesn’t miss a message. Laura Stace, VP of luxury marketing for Berkshire Hathaway HomeServices, lays out five rules to help make repur… Continue reading