The best Black Friday deals for real estate agents in 2022

Inman’s 2022 Black Friday picks for real estate agents, brokers, clients and everyone else in their sphere is jam-packed with cutting-edge tech, home goods and so much more. Continue reading

SERHANT., Luxury Presence offer course to help agents build websites

“The Ultimate Website Course for Real Estate Agents” will give agents access to tools and strategies to build and maintain a website that establishes their brand and helps generate and convert leads. Continue reading

82% of online search will be video in 2022: Here’s how to get on board

Let’s be honest, you know you should create more video content to reach those would-be clients, but where do you start? Jimmy Burgess breaks down how to identify content your future clients will love, create videos that will catch their attention and p… Continue reading

Free leads from Google: How to set up, optimize your Google My Business page

There’s a pretty easy (and free) way to position yourself as the local expert and scoop up leads as you grow, thanks to Google My Business. Here’s how to set up, build and optimize your business page. Continue reading

SEO made simple: 2 main things agents should focus on

Optimizing your website for SEO can be a daunting task for a lot of agents — but it’s key to driving potential leads to your business. Here are two simple ways you can improve your site’s visibility. Continue reading

Work smarter! 10 creative ways to reuse and repurpose your evergreen content

Creating fresh and unique content is not easy, and it can be quite time-consuming. Recycling content reduces the effort required; allows you to expand your reach across multiple platforms; and gives consumers, prospects, and search engines what they’re… Continue reading

27 tech terms every agent should know

Confused by technology jargon? Not anymore. Here’s a rundown of the tech-speak words you should know related to proptech, apps and other tech that’s quickly dominating real estate today. Continue reading

Dear Marketing Mastermind: How can I make an impact online quickly?

Want to reboot your brand in 2020? Here are some of the best ways to reintroduce yourself to the market, both online and in real life. Continue reading

This broker-owned website toolkit builds SEO-focused websites for agents

Owned and managed by a Las Vegas luxury property broker, IDXSEO puts an emphasis on customized IDX sites and Google page ranking. It’s not a service provider model or design firm offering, but rather a recommended toolkit of web tools and ideas. Continue reading