The platform wars: Why real estate is becoming like TV

A little late to the party, big real estate companies like Keller Williams are building platforms to stay relevant in the disruption age. Continue reading

3 tips for thriving in a changing market

Over the last few years, agents have enjoyed a period of soaring home prices, lower interest rates, and a historic housing shortage, creating the ideal market for home sellers, and business for the listing agents at your firm. Continue reading

How to transform your client relationships with a CRM tool

In luxury real estate, customer relationships are everything — so it’s no surprise that many leading companies are implementing customer relationship management (CRM) systems. If you’re considering adding CRM to your mix, here are five things to know.
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‘I’m waiting for spring to sell’: How to get sellers to list now

Thinking that spring is the best time to sell is a common misconception in the homeselling world. Learn how to overcome that objection and get your sellers to list now by mastering these tips. Continue reading

The shutdown is tripping up real estate deals across the country

With no end in sight to the shutdown — which began in December and hinges on political leaders disagreement over funding for a border wall — Realtors say the dire affects are seeping into more and more corners of the industry. Continue reading

Howard Hanna lets buyers shop with pre-locked mortgage rate

The program stands in stark contrast to the way most loans work, which typically require a borrower to have a contract already in place before they can lock an interest rate. Continue reading

Buy Frank Sinatra’s famous Byrdview estate for $12.5 million

The house where legendary singer Frank Sinatra used to entertain some of Hollywood’s biggest names is back on the market for $12.5 million. Continue reading

KW iBuyer ‘probably’ coming in Q2, Gary Keller confirms

Keller Williams will “probably” launch its own iBuyer program in the second quarter of 2019, Gary Keller confirmed during a multi-hour presentation of the company’s 2019 technology plans on Friday, January 11. In audio obtained by Inman, Keller said th… Continue reading

Billionaire-backed discounter shuts brokerage offices

SRE Matrix, a low-fee, tech-focused brokerage that launched in 2014, recently closed its Honolulu office, completing a wind-down of the firm’s company-owned brokerage offices. Continue reading