How to Take a Cruise for Nearly Free

If you’re an expert in some field, there’s a chance you and your plus one (if you have one) could take a cruise vacation for pennies on the dollar. This is particularly true if you know a cruise port destination inside and out. These are temporary posi… Continue reading

5 unique marketing features that luxury brands nail

Luxury real estate brands excel in sophisticated branding, marketing and copy writing. Here are five ideas that real estate businesses looking to scale in 2019 can learn from luxe brands. Continue reading

Why you shouldn’t fear losing the real estate deal

Most agents will agree that losing a deal they’ve worked hard to put together is never fun. Sometimes though, it can almost feel like a higher power is at work and a failed deal can truly save the day. Here are three examples of how it can all work out… Continue reading

Why today’s buyers will win the long-term game — even after a market shift

In this tale of two homebuyers — one who sold at the bottom of the market, and one who bought — we look at what happens when a homebuyer decides to play the long-term game and why we must teach our clients the long-term benefits of owning a home and lo… Continue reading

The befuddled state of today’s real estate technology

There’s much hype about technology in the real estate industry, but are real estate agents even using the technology available to them properly? Does the use of technology result in more sales? Will the company with the best technology win? And if so, … Continue reading

WATCH: How to work (and own) seller leads on a team

A potential client reaches out and specifically wants to work with the team lead. How do you distribute listing leads in this case, and how do you build trust with the seller? Find out from Northrop Realty’s Creig Northrop, who does this flawlessly wit… Continue reading

Miami power agents The Jills rebrand, join forces with the Zeder Team

Changes are afoot for Miami’s most well-known real estate duo — the Jills are forming a new company through a collaboration with the Zeder Team. Continue reading

WATCH: The anatomy of a solid marketing plan

As an agent, marketing is almost always playing on a loop in the back of your mind, which makes sense as bringing in business directly feeds your bottom line. In this video, Molly McKinley and Valerie Garcia outline how to create a successful marketing… Continue reading

Tips to Prepare for Retiring This Spring or Summer

After putting in several decades of hard work so you could retire comfortably, it’s finally time to pull the plug. As you begin to set your retirement dreams in motion, hold on. It’s not quite time to unwind just yet. There are a few final steps you’ll… Continue reading

New Zillow CEO saw iBuying as ‘existential threat,’ envisions changes to agent ad model

Zillow dived into iBuying after seeing it as an “existential threat,” the company’s newly reinstalled CEO said this week, and he anticipates major changes to its current practice of charging agents for a subscription to get leads. Continue reading