Author Archives: Bernice Ross

Move over YouTube, Insta and TikTok — The hot new video platform for 2023 is Foiye

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If you’re ready to build your brand on a site exclusively devoted to real estate professionals and enthusiasts, Foiye is the place to be in 2023.   Continue reading →

Foreclosures, forecasts, fix-and-flips: What Attom’s data can tell us about 2023

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Whether you’re a real estate agent or a homeowner, market conditions in 2023 are going to vary wildly across the country. Bernice Ross talks with Rick Sharga of Attom Data about what to expect next. Continue reading →

Secrets of mega-producer success: Next-leveling your community service

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In part two of this two-part series, Bernice Ross interviews mega-producers who focus on giving back to their communities in a big way. Continue reading →

Secrets of mega-producer success: Giving back to the community

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In this two-part series, Bernice Ross interviews mega-producers whose generosity forms the foundation of their success. Continue reading →

The coach’s love-hate guide to profitability in 2023

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To maximize your profitability in 2023, you must also address how your beliefs, attitudes and feelings either support or undermine your ability to take the actions that result in success. Trainer Bernice Ross walks you through an actionable, step-by-st… Continue reading →

10 top-tier lead generation strategies (and how to convert ’em)

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What lead generation strategies should be your go-to choices for maximum lead conversion in 2023? Bernice Ross chooses from her best advice over the last year and offers you the most actionable, targeted solutions. Continue reading →

Help homeowners lower home maintenance costs in 2023 with this 12-month marketing campaign

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Would you like to help your clients and sphere cut their homeownership and home maintenance costs substantially in 2023? This 12-month marketing plan is suitable for social media, email, direct mail and even video, writes trainer Bernice Ross. Continue reading →

10 powerful coaching strategies to boost your performance in 2023

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Master Certified Coach Byron Van Arsdale guides you through practical, proven strategies that have gotten results for thousands of clients. Continue reading →

Decide already! 8 steps for beating analysis paralysis with confidence

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Not sure how to make a decision or guide your clients to one? Author and trainer Bernice Ross provides a simple formula that leads to clarity and confidence for you and your clients. Continue reading →

Recruit better agents with this 15-step plan for vetting top talent

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Because many agents wait to change offices until the end of the year, now is prime recruiting time. Trainer Bernice Ross takes you step by step through a process designed to help you take advantage of every opportunity. Continue reading →