Author Archives: Brad Inman

The ‘Compass Effect’ is creating chaotic Gulf War-like battlefield

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Suddenly, like the Persian Gulf, real estate has become antagonistic and fiercely competitive, with major forces colliding and jockeying to reshape the landscape. Continue reading →

Agents reap the spoils of new technology, not consumers

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In real estate, innovations in technology have ignored the consumer. Instead, agents get clever digital marketing tools and backend applications. Continue reading →

Realtors understand local housing problems better than anyone

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Last week at the C.A.R. real estate summit, a Realtor gave a rousing speech about problems with the homeless. And while she acknowledged the need for compassion, she described the woes it creates for her community. She blasted local leadership for not … Continue reading →

Lessons from the epic economic meltdown, 10 years later

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This month is the 10-year anniversary of the global economic collapse. Lehman Brothers filed for bankruptcy on Sept. 15, 2008 and the world changed forever. Continue reading →

Why real estate agents will be in business forever

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Good real estate agents aren’t carpetbaggers, they are part of the weave in a community’s tapestry. They are hyper-local beings who do purposeful work, helping people buy homes and to create communities. Continue reading →

Who wins, loses if market slows

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While no experts are predicting anything like the 2008 financial crisis, it’s worth looking at how the real estate industry might fare if the market slows. Continue reading →

The naysayers are wrong about 2018’s biggest real estate deal

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Mark McLaughlin lusts for opportunity. The Compass deal, the biggest in real estate this year, is consistent with the Pacific Union CEO’s singular vision. Continue reading →

In real estate ecosystem, Zillow’s octopus arms reach far and wide

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Extending beyond listings into mortgage lending, iBuying, property management and more, Zillow’s reach is expanding, but rivals have nothing to fear. Continue reading →