Social media aesthetics like “Old Money” drive many young Americans to spend 

Time and time again, social media platforms drive spending sprees among America’s youth. While rightful blame often points to sophisticated algorithms and seamless, few-click checkout experiences, the lure may also stem from culture – what’s hot right now, and who is promoting it?  According to a new study conducted online by The Harris Poll on […] Continue reading

Americans had a savings problem in 2024, but commit to better financial habits in the new year 

The new year symbolizes a fresh start, but for the countless Americans heading into 2025 with debt, that might be wishful thinking. According to a new study conducted online by The Harris Poll on behalf of Intuit Credit Karma among 2,092 U.S. adults ages 18 and older, 70% of Americans have financial regrets from 2024, […] Continue reading

Agents see green shoots around the corner: Client Pipeline Tracker

As real estate agents gradually become more familiar with how the NAR settlement will impact business, they’re increasingly open to rosier possibilities, according to a new Intel analysis. Continue reading

The customer is always right, but what if they’ve been misinformed?

Rachael Hite shares strategies for combatting client misinformation while maintaining close connections and positive communication. Continue reading

What real estate agents need to know about cognitive impairment

Senior real estate specialist Nikki Buckelew writes that understanding cognitive impairment among seniors is about being more than just a real estate professional — it’s about being a trusted guide during one of the most challenging transitions of some… Continue reading

How to identify the top new amenities in multifamily housing

Multifamily operators must know that trends are fickle and vogue fades, multifamily expert Michael Zaransky writes. Build a community around your amenities, not vice versa. Continue reading

Direct mail isn’t dead! 16 examples that are working now

Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral. Continue reading

Direct mail isn’t dead! 16 examples that are working now

Using real-world examples from a variety of markets and niches, Jimmy Burgess shares ideas for creating impactful and effective direct mail marketing collateral. Continue reading