Your real estate clients aren’t hiring you to be yourself

Authenticity opens the door. Broker-owner Deb Siefkin shares what actually carries the conversation when the decision gets difficult. Continue reading

No one’s training new agents for this part of real estate

One of the first things new agents need to know is how to help a client step back and think clearly about their real estate goals and challenges, broker-owner Deb Siefkin writes. Continue reading

When does an agent’s job begin? A common myth — debunked

In this episode of Real Estate Insiders Unfiltered, Sheila Reddy, Founder and CEO of Mosaik, breaks down one of the biggest misconceptions in real estate and why it’s holding both agents and clients back. Continue reading

Lead with Fire: A soulful series for real estate game changers

“Lead with Fire” is a transformative series created by Debra Trappen and designed for the soulful, visionary humans in the real estate industry who are done with the old playbook and ready to redefine success on their own terms. Continue reading

The customer is always right, but what if they’ve been misinformed?

Rachael Hite shares strategies for combatting client misinformation while maintaining close connections and positive communication. Continue reading

Keeping It Real: Don’t get stuck on decision-making

On this edition of “Keeping It Real,” a recurring series on Inman, Peter Lorimer discusses how indecision can immobilize your business and how to avoid it.  Continue reading

Keeping It Real: Don’t get stuck on decision-making

On this edition of “Keeping It Real,” a recurring series on Inman, Peter Lorimer discusses how indecision can immobilize your business and how to avoid it.  Continue reading