Tag Archives: agent

Understanding what international luxury homebuyers want

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Knowing the cultural buying codes for various countries is an absolute must for every agent who serves the ultra-luxury market. Here are the buying codes for five different cultures. Continue reading →

How to talk to your real estate clients about flood insurance

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How do you help clients determine what best protects their investment and will give them peace of mind? Here are a few important things to keep in mind when counseling clients on the all-important question of flood insurance. Continue reading →

WATCH: How to build a brand consumers love

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Loren Brill runs the fastest-growing cookie dough brand in the country, but she didn’t make it happen overnight. Watch her Inman Connect San Francisco session for inspiration and tips on building a brand that sticks. Continue reading →

Lessons from the epic economic meltdown, 10 years later

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This month is the 10-year anniversary of the global economic collapse. Lehman Brothers filed for bankruptcy on Sept. 15, 2008 and the world changed forever. Continue reading →

How to make social media work for you in luxury real estate

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For some real estate agents, finding luxury listings seems like a mythical quest that is only granted to the rich and famous, but it’s not. Find out what works, even for those who aren’t tech-savvy, here. Continue reading →

How to truly tap into what luxury homebuyers want

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What does it take to market a $20 million property? How would you market a $135 million listing? Find out the answer to these questions and more in this two-part luxury series. Continue reading →

Despite risks, fire prone areas can still hold value — for now

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A new study from the University of Las Vegas, Nevada, affirms that wildfire risks don’t impact property values in fire-prone areas over the long run. Continue reading →