Tag Archives: brokerage

Pulse: How are you showing luxury clients appreciation this fall?

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In luxury, going that extra mile matters. So, this week, we want to know: How are you nurturing your relationships and expressing gratitude to your past and existing clients? Continue reading →

8 ways to get the most (leads) out of your next open house

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Like with everything in life, the more you put into an open house, the more you get out of it. If you’re not putting in time and energy into properly preparing for your open house, you’re missing out on an enormous opportunity. Here’s what you need to … Continue reading →

The Real Word: Tom Ferry’s top tips for 2022

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In this edition of The Real Word, Bryon Lazine and Nicole White discuss key takeaways from the 2021 Tom Ferry Success Summit, Opendoor’s $9 billion debt war chest and the perks of being a one-stop shop brokerage. Continue reading →

Should it take a village to train new agents?

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An agent is frustrated by the general lack of professionalism of rookies. Should veteran agents be tasked with showing newbies “the ropes” of the job? Or should brokerages provide more intensive training? Anthony Askowitz explores this hypothetical sit… Continue reading →

3 moments that made Side CEO Guy Gal

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Guy Gal’s billion-dollar company has its origins in its co-founder’s own experiences — both good and bad — buying real estate. Continue reading →

As Zillow pumps brakes on buying, other stunned iBuyers forge ahead

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Zillow says it’s facing supply and labor constraints. But other iBuyers, who expressed surprise over Zillow’s abrupt pause, say they aren’t suffering from the same issues. Continue reading →

What agents need to know about electric fireplaces

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Fireplaces are a highly sought-after feature — one that can really boost the value of a home. So, as an agent, being well-versed on their function today as well as installation details will make you look confident to your clients. Continue reading →

QUIZ: How good is your luxury marketing? Test your skills

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Whether you’re just dipping your toes in the luxury real estate waters or have been in the industry for years, this quiz will put your marketing knowledge to the test. Continue reading →

5 habits of agents who effectively prospect the affluent (Part 2)

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In this weekly series, David Friedman shares the five keystone habits for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. This week, learn how to take stock of your existing relationships and ide… Continue reading →