4 non-salesy excuses to call potential sellers

Most agents won’t even bother with circle dialing because they have convinced themselves that it is not worth the effort. Which is exactly why you should jump in on the opportunity. Here are four reasons to pick up the phone now. Continue reading

4 emails every agent should send (and how to do it)

How can you make sure people actually open your email marketing? Send these four types of emails leads and past clients actually want to read, and you’ll become the local expert they look forward to hearing from. Continue reading

Keller Williams names new leaders, leans into ‘agent communities’

The appointees will be tasked with supporting segments like KW Commercial and KW Luxury. Continue reading

Windermere distances itself from anti-LGBTQ Missoula pastor

Attorney for Brandon Huber, the Realtor at the center of the controversy, says “Windermere’s woke corporate office in Seattle” unlikely to have an impact on Huber’s status with his local franchise. Continue reading

Corcoran’s growing affiliate network fills a market void

Stephanie Anton, senior vice president, Corcoran Affiliates, and managing director, Global Service, Realogy, speaks about the network’s growth during 2022. Continue reading

What agents need to know about getting rid of household pests

Agents who are well-versed in the unpleasant — but very necessary — topic of pest and animal control can reassure both buyers and sellers and present them with helpful solutions. Plus, having that knowledge is also a quick way to gain their trust. Continue reading

America’s Hottest Neighborhoods: McCormick Ranch in Scottsdale, AZ

McCormick Ranch has always been a desirable neighborhood, but it’s gained even more attention with new businesses popping up and people craving time outdoors post-pandemic. Continue reading

33 milliseconds to form an impression: 7 tips for making it count

It takes as little as 33 milliseconds for someone to form a first impression of you — so what are you doing to make sure you stand out? Here, top professionals from across the country share how they put their best selves forward. Continue reading

Jobs report disappoints, but real estate hiring keeps rolling along

Homebuilders and real estate firms posted strong hiring trends even as a federal jobs report came up far short of expectations for November. Continue reading