Ditch the me-me-me approach to marketing and negotiation
Agents should embrace client-centric approaches that include making their marketing materials about the client, trainer Bernice Ross writes. Continue reading
Agents should embrace client-centric approaches that include making their marketing materials about the client, trainer Bernice Ross writes. Continue reading
In the ongoing conversation about agent-centric versus client-centric, Bernice Ross weighs in on why technology isn’t the be-all, end-all for brokerage longevity. Continue reading
As more and more brokerages are touting an agent-centric philosophy, indie broker Erica Ramus strongly believes it’s the wrong approach. Here’s why. Continue reading