As Power Buyers gain popularity, distinguish between friend and foe

Era Ventures Managing Partner Clelia Peters spoke with Ribbon co-founder Wei Gan and Divvy Homes CEO Adena Hefets Tuesday at Inman Connect New York about the ways Power Buyers operate. Continue reading

‘Buy a lead or buy lunch’: Should you pay for leads or focus on referrals?

The pros and cons of each were weighed by panelists Stan Ponte and Dana Cadena and moderator Kymber Menkiti at Inman Connect on Tuesday. Continue reading

Your social media content doesn’t have to suck, branding expert says

Branding and marketing pro Katie Lance shared tips on how real estate agents can stand out from a ‘sea of sameness’ at Inman Connect New York on Tuesday. Continue reading

Inman Connect is live in NYC this week. Don’t miss out on Vegas

Inman Connect Las Vegas is just four months away. Commit to being there in person to experience the excitement, energy and buzz. Get the lowest price this week. Continue reading

Real estate reality TV is like ‘my life on steroids,’ celebrity agents say

The life of a celebrity real estate agent isn’t as glamorous as it may seem, agents who have starred on some of real estate’s most popular reality TV shows told attendees at Inman Connect New York on Tuesday. Continue reading

4 predictions for what’s coming next in real estate

Real estate leaders gathered Tuesday at Inman CEO Connect to discuss what kind of changes might shape the next chapter in the housing business. Continue reading

What sells? Owning your personality and being yourself

The Agency agent Matt Lionetti, the Toronto-based social media dynamo ,entered real estate with the dream that his retail experience would quickly result in lucrative sales. Instead, he found himself wearily knocking on doors and being rudely shooed away. Continue reading