Leads. They are what many real estate professionals consider to be the life blood of their business and the essence to success. Historically, the main point of concern around this hot topic has been related to obtaining leads and keeping a consistent l… Continue reading
This platform was developed by the computer scientist-husband of an agent to strip down the CRM to its most important features. It’s the CRM for agents who don’t think they need a CRM. Continue reading
Brokers and owners often view back-office systems as an afterthought. This is because they aren’t seen as revenue drivers. In fact, back office accounting platforms for the real estate industry have historically been expensive, with non-cloud based sof… Continue reading
Tom Ferry’s all-in-one tech suite The Hub, which includes the Contactually-developed Tom Ferry CRM iis now available to all agents. Continue reading
Real Estate Webmasters, the custom web design and marketing firm for real estate professionals, is bringing the former Inman employee on in the newly-created role of head of industry and brand engagement. Continue reading
Ixact Contact, a CRM and marketing solution, has been tweaking its new interface for months and has now launched it along with additional features, such as social media marketing and annual goal tracking. Continue reading
The team model is one of the most powerful ways to do business in real estate, and for good reason. Real estate agents have to wear many hats (three guesses which my favorite is — see my profile photo), and not every agent is good at every aspect of t… Continue reading
It’s only been in the last few years that virtual brokerages have popped up, and they’re a hot topic within the industry. Without a physical location, virtual brokerages have significantly lower overhead costs and can scale their business with relative… Continue reading
The key to a truly successful real estate career is marrying the qualitative and the quantitative to better serve your clients. Here are three ways agents can use “sentient data” to increase their business. Continue reading
There’s been a lot of talk about technology disrupting the real estate industry. So much so that the amount of chatter starts to blend together. Continue reading