From navigating life transitions to investing for long-term wealth, single women are taking the lead in real estate markets, luxury agent Lauren Endsley writes. Here’s how to serve them more effectively. Continue reading
Engel & Völkers’ Katelyn Castellano offers advice for connecting with and providing exemplary service to leads and clients from Gen Z through baby boomers. Continue reading
Educate yourself on what each generation values most, seek to understand their unique needs, and then adjust your approach as needed, trainer Bernice Ross writes. Continue reading