Following tech peers, Facebook pledges $1B to affordable housing

The commitment from the social network comes amid accusations of worsening housing affordability and a wider tech backlash. Continue reading

No need to call: 3 high-impact client ‘touches’

Growth hacker James Tyler shares his top tech-based communication strategies for agents looking to grow their businesses exponentially. Continue reading

No need to call: 3 high-impact client ‘touches’

Growth hacker James Tyler shares his top tech-based communication strategies for agents looking to grow their businesses exponentially. Continue reading

Opendoor appoints new batch of executives, board members

The new leaders — none of whom have backgrounds in real estate — have previous experience working at Amazon, Netflix, Hulu and in the venture capital industry. Continue reading

3 ways I use tech to maintain (and deepen) client relationships

Integrate your personality, interests and passions with the latest tools and techniques to stay in touch with clients both personally and on a broadcast basis. It’s a winning formula that will help your business grow. Here’s how to do it strategically. Continue reading

Lead-generation game changer: How 60-second Instagram videos have transformed my business

What’s the best way to look for new lead-generation strategies? Discovering what others are doing that’s working well. In this recurring column on Inman, agents and brokers share what they’re doing to change up their lead-gen strategies. Find out how M… Continue reading

How to defend your online reputation

There’s a difference between reviews and testimonials, and the distinction is important. Find out why and how to respond to, learn from and keep it classy with negative online reviews. Continue reading

Ylopo, BoomTown highlighted in Facebook’s real estate trends report

Facebook’s 2019 Real Estate Trends and Insights report cites success stories from brokerages using Ylopo and BoomTown. Continue reading

Bored with your Facebook feed? Try these 15 fresh ideas

If you’re like most agents, you probably see a lot of the same content in your feed from other agents. Some days you can tell that everyone has seen the same content. How do you break out of the norm and engage your audience? Try these refreshing ideas. Continue reading

Online reviews: 5 critical questions agents ask

When it comes to online agent reviews, the same set of questions has popped up for years. It seems prudent, and hopefully helpful, to address some of those questions here. Continue reading