Tag Archives: leads

Redfin pulls back on lead sales as video tours surge amid virus crisis

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CEO Glenn Kelman said in the latest episode of Inman’s Daily Dispatch podcast that his company continues to see strong traffic and that real estate will recover. Continue reading →

Why agents should be wary of their brokerage’s mobile apps

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Brokerages are rushing to arm agents with the latest tools and to get closer to the consumer. But what happens to the data when you leave? Be mindful of who owns your consumer data and leads. Continue reading →

Why teams need onboarding and training systems

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Do yourself and your team a favor: Establish strong onboarding and training systems to make achieving your goals more seamless and systematic Continue reading →

Augment ‘lead generation’ with ‘relationship building’ in your 2020 business plan

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Calling someone a “lead” strips the emotion out of rejection. It’s hard when someone you’re on a first-name basis with says they don’t want your service or product, but when a lead doesn’t want your help, it doesn’t hurt so much. Leads are psychologica… Continue reading →

5 ways to generate leads without listings websites

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Outside of buying direct leads, lead generation is possible through either marketing or prospecting, which require time, money and effort. Here are my top strategies for generating leads without listings websites.  Continue reading →

7 things everyone should do before paying for leads online

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Whether you’re deciding to join a portal’s “premiere” service or are looking at lead gen platforms that promise more new clients than you can shake a stick at, it’s important for you to find out how good those leads will be and what it will take to con… Continue reading →

Agentology rebrands as ‘Verse,’ branches out beyond real estate

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The company will now field and vet leads for companies in sectors such as education and insurance, as well as real estate. Continue reading →

How to make sure your agents follow up on internet leads

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Agents often think of internet leads as inferior and let them fall by the wayside. Here’s how you can stop that from happening. Continue reading →

Chime ‘DAREs’ agents to try its new Facebook ad creation tool

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It’s designed to streamline the process of creating Facebook ads and capturing leads for Realtors, so they can tap the social media network for business without spending much time on it, generating Facebook ads for an agent’s listings sourced from the … Continue reading →

Realtor.com lays off Arizona sales team, consolidates in California

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The team in Scottsdale had been working on realtor.com’s lead generation and marketing products, which are geared toward real estate agents. Now, all those sales efforts at realtor.com will be consolidated into an office in Westlake Village, California… Continue reading →