Thought QR codes were dead? The pandemic fueled the resurgence of these blocky, fragmented data icons, and now, they’re everywhere. So, as a tech-forward real estate agent, here’s how you can leverage them and meet clients where they are. Continue reading
If you want to be known as the go-to local agent in your market, build an effective personal brand, and leverage a relationship-based marketing strategy, there’s no better place for you than Instagram. Here are three strategies you can start implement … Continue reading
In this weekly series, David Friedman shares the five keystone habits for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. This week, learn how to shift from the reactive ‘hope marketing’ to proac… Continue reading
Here are seven memorable ways to deepen your relationships with past clients, create raving fans and generate more referrals. Continue reading
Looking for a quick catch-up on the buzziest stories of the week? Here’s Inman Top 5, the most essential stories of the week, according to Inman website visitors. Continue reading
Surefire CRM lets mortgage brokers grab white-labeled marketing collateral they can customize with their own branding. Continue reading
OnTrack Agent is an online resource for real estate agents to access coaching, training and other resources to assist in business growth. Continue reading
Staging is all about being broadly appealing — and tactful when it comes to homeowners’ existing decor. Continue reading
The pandemic has increased the amount of time people spend on mobile devices and driven more consumers to find businesses online. Continue reading
David Marine, chief operating officer of Coldwell Banker, recently told Inman his company’s ongoing rebranding efforts have improved both consumer and agent sentiment and buoyed the fortunes of local franchisees. Continue reading