Feeling hot hot hot! Why summer is the time to make your listings sizzle

The feel-good effects of summer put consumers in a good mood. The combination of that and longer days sets the stage for an ideal time to market your listings. Here’s where you should focus your efforts. Continue reading

Real Estate Webmasters strikes deal to take over Lone Wolf’s web business

In a deal that could shake up business for thousands of real estate professionals, Real Estate Webmasters has struck an agreement to take over agent- and broker-facing internet services for transaction management firm Lone Wolf. Continue reading

Agent social network Radius launches lead gen marketplace

Agents can pick up leads that were submitted by other real estate professionals, then pay a percentage of their commission when the resulting deals close. Continue reading

How to door-knock like a pro on a part-time schedule

Marcus Rush just finished his first year as a full-time agent and made over $170,000 in net profit. How? By building relationships with new clients through door-knocking. The secret to his success was in this proven prospecting schedule he honed as a p… Continue reading

Why IDX is still a valid part of your lead generation strategy

Last week, “Agents, it’s time to forget IDX as part of your lead generation strategy” was reposted here on Inman News. Although there were some undeniable truths, to proclaim an IDX site as “antiquated,” that “the big players” have won, “you simply can… Continue reading

Constellation Real Estate Group picks up predictive data firm offrs

The purchase comes amid an acquisition spree from Constellation that has seen the firm make investments in an array of real estate technology. Continue reading

Online reviews significantly boost agents’ web visibility: Study

A new study released Tuesday indicates that agents with even 1 review on their Google My Business pages will see more web traffic. Continue reading

Facing a buyer’s market? 5 pivots listing agents must make

Based on the numbers and our personal experience of a larger number of prospects shopping but not buying, we suspect the seller’s market is about over. Here are five areas listing agents need to rethink and focus on when buyers are calling the shots. Continue reading

Dear Marketing Mastermind: How should my marketing change in slow seasons?

In this monthly advice column, the Marketing Mastermind answers three burning questions. This month’s topic: changing up your marketing as the season slows. As the action rolls into a lull in slower seasons, it’s a great opportunity to review your to-d… Continue reading