Tag Archives: marketing

New Facebook ad platform from Chime is worth liking

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The ever-evolving sales acceleration platform’s Facebook advertising tool automates much of the process for creating and running dynamic ads via DARE on the social media giant. Continue reading →

Point and click: How PlanOmatic CEO wants to make listing photos easy

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Running a fast-growing business that provides high-quality marketing services quickly is a balancing act, and it requires a solid company culture. In this podcast, Byron Lazine talks to CEO Kori Covrigaru about how he built up PlanOmatic. Continue reading →

BREAKING: Purplebricks exits US after less than 2 years in market

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Following months of uncertainty over Purplebricks’ future in the United States, the flat-free brokerage is exiting the U.S. market, less than two years after launching in Los Angeles in September 2017. Continue reading →

Keeping It Real: How to smash the can’t-do feelings

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On this edition of “Keeping It Real,” a recurring series on Inman, Peter Lorimer talks through conquering the overwhelming feelings that go along with a career such as real estate, in which you need to wear many hats simultaneously.   Continue reading →

Real Estate Webmasters aims to master the CRM — it’s not too far off

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Set to be revealed at Inman Connect Las Vegas 2019, the refreshed user interface and slick new CRM features are well-thought-out and very promising for agents and hands-on brokers. Continue reading →

Celebrating patriotic holidays: A primer for agents

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Given agents’ intense desire to stay top-of-mind, many of us post holiday greetings for every little holiday — and without a lot of forethought. With all of this holiday outreach, we need to be sure our message is on point. Here’s a primer for agents o… Continue reading →

New app Asteroom makes creating 3D home tours easier, and cheaper

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New app Asteroom is a 3D tour product for Android and iOS that sells a panoramic mount in conjunction with a fisheye lens attachment and editing software for just $59.95. It claims that tours can be finalized in 15 minutes or less. Continue reading →

Lead gen game-changer: How geographic layering is growing my business

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What’s the best way to look for new lead-generation strategies? Discovering what others are doing that’s working well. In this recurring column on Inman, agents and brokers share what they’re doing to change up their lead-gen strategies. Find out how L… Continue reading →

Keeping It Real: Don’t fall prey to ‘The Blockbuster Effect’

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Resistance to change isn’t helping anyone strategize for the future. On this edition of “Keeping It Real,” a recurring series on Inman, Peter Lorimer talks through fearing the unknown and shares his top strategies on staying relevant. Continue reading →

‘Cannabis Open House Party’ to launch social app Rila

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The company will host a cannabis-themed open house in Sherman Oaks, California, replete with plants, hemp dog treats, skincare products and lessons on leaf trimming in the cabana — all to officially launch the social real estate app that uses agent- an… Continue reading →