Zillow flexes in the face of a cooling market: DelPrete

Zillow and Realtor.com’s Q1 results shine a light on two key factors: overall revenue growth is slowing in a cooling market, and Zillow’s next-gen lead gen business, Zillow Flex, is building momentum. Continue reading

Zillow’s Flex model offers ‘next gen lead gen’: Mike DelPrete

Zillow’s new strategy has the company going back to its roots, doubling down on agent lead gen, and extracting more revenue from real estate commissions. Continue reading

Mortgage is an emerging battleground in real estate: Mike DelPrete

Recent growth and contraction in the mortgage, iBuyer and Power Buyer space have resulted in a reshuffling of the largest businesses aiming to disrupt the industry. Mike DelPrete analyzes the players and the strategies they’re using to create change. Continue reading

Brokerage disruption, iBuyer momentum, power buyers: A look at tech in Q1

IBuyer momentum, brokerage disruptors and power buyers were all part of the picture of the first quarter of 2022 in the real estate industry. Mike DelPrete takes a look back at the moves that made news already this year. Continue reading

Opendoor cashes in on record home price appreciation

Home price appreciation is through the roof, and that’s good news for Opendoor, according to Mike DelPrete. Its current listings are averaging 17 percent increases over the purchase price. Continue reading

RE/MAX in 2022: Modernizing the franchise model, teams and more

Creating a robust teams structure, filtering out industry noise and innovating the franchise model are all challenges RE/MAX faces in 2022. Continue reading

Opendoor vs. Zillow: Pricing is a ‘competitive advantage for iBuyers’

A comparison of Zillow Offers and Opendoor highlights the critical importance of pricing in iBuying. There’s an understated elegance in the detail; it’s not just buying low and selling high. But what makes for a successful pricing operation? Continue reading

Zillow in 2022: How one of the biggest names in real estate recovers from its biggest stumble

Zillow started 2021 ascendant but finished by bowing out of iBuying. The coming year will test the portal’s ability to pivot. Continue reading

Redfin in 2022: Does slow and steady ultimately win the race?

Redfin is an iBuyer, a brokerage and a portal. But the company is also known for taking a more conservative approach to growth than some rivals. Continue reading

Opendoor in 2022: As the king of the iBuyers grows, so does its risk

Opendoor faces an array of challenges from other companies and sectors as it aims to hold its position as the biggest and most successful iBuyer in the world. Continue reading