Tag Archives: mike delprete

CoStar to spend a billion dollars on marketing in fight for portal crown

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The company plans to advertise during the Super Bowl and other major cultural events in what it describes as the “biggest marketing campaign in real estate history.” Continue reading →

DelPrete: Unprofitability raises questions about Redfin’s viability

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According to Mike DelPrete, high debt, low cash and a lack of profitability in its business model call into question Redfin’s current trajectory and its plans for the future. Continue reading →

The agent migration from legacy brokerages continues

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As we approach the final weeks of 2023, agents are continuing to migrate from legacy brands to low-fee, cloud-based brokerages. Mike DelPrete looks at the numbers and trends. Continue reading →

DelPrete: How Zillow pressures its agent partners to plug mortgages

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Zillow is shoring up its Home Loans business by ratcheting up pressure on Flex agents, who refer clients to the mortgage arm or risk losing future leads, tech advisor Mike DelPrete writes. Continue reading →

6 charts that illuminate the latest existing-home sales data

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In a series of key charts, Aziz Sunderji of Home Economics and Mike DelPrete, a strategic adviser and global expert in real estate technology, put August existing-home sales in historical context. Continue reading →