8 hard-learned money lessons from housing-crash survivors

In times of turbulence, the best leaders make tough decisions and course corrections, according to agent Shelley Zavitz. Here are financial lessons from real estate agents who made it through the 2008 market crash to help guide you. Continue reading

Stingy buyers? Angry sellers? Nurturing clients through a shift

This month: After several consecutive years of a strong sellers’ market, an agent must help her clients accept a major market shift. What tools can her broker provide to enlighten these sellers who may have missed the “peak,” but can still have an incr… Continue reading

We’re poised for a great housing fall, y’all: What Q4 has in store

Leaves are not the only thing falling right now. The housing market is experiencing another major adjustment, and market expert Chris Drayer offers his insights and predictions for the rest of the year and beyond. Continue reading

Are you missing a quarter of potential clients with your marketing?

Who do you picture when you’re writing your property descriptions or choosing photographs? Make sure that you’re creating an inclusive image of all types of potential buyers, including those with disabilities. Continue reading

Headwinds have you considering big changes? Don’t — make these 3 smart moves instead

Instead of making significant changes in your real estate business, broker-owner Gavin Payne recommends making smaller tweaks to navigate a shifting market smartly. 
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Nester pulls the curtain back on your buyer’s housing costs: Tech Review

Nester is a sharp, easy-to-make-sense-of application for helping homebuyers make sense of what a home will cost them above and beyond their mortgage payment. Continue reading

7 underutilized tech tools that’ll make you look like a top producer

These underrated apps and tools can make you look seemingly flawless as you juggle the many aspects of your business with ease, Jimmy Burgess says. Continue reading

Real (Estate) Talk: What to do if your real estate team is spooked by something other than Halloween

How do you advocate for fair housing without alienating others in the business? Lee Davenport shares the paradigm shift that has informed her training. Continue reading

Is now the time to buy a storm-damaged, post-hurricane home?

In the aftermath of a natural disaster, investors and bargain-hunters may be shopping for a deal. Here’s what to watch out for, according to Naples, Florida agent Sue “Pinky” Benson. Continue reading