Zillow airs first iBuyer ads, touts name recognition

Online real estate giant Zillow has begun airing its first-ever iBuyer TV ads, which lean heavily into the company’s widespread name recognition and play up the program’s ease of use. Continue reading

Zillow is showing its own listings first for some users

In Phoenix and Las Vegas, Zillow appears to have tested the prioritization of its own listings above others on its website, according to an analysis by Inman. Continue reading

Home price growth slows, but 2019 will still challenge buyers

While still not likely to relieve buyers, the 5.5 percent annual growth was the same as in September, and down from 5.7 percent in August. Continue reading

Zillow selects KW franchise as partner for Charlotte iBuyer

Zillow has selected The Redbud Group at Keller Williams SouthPark to represent the company in all of its buying and selling transactions through Zillow Offers in Charlotte, North Carolina. Continue reading