5 things to share with your clients in low inventory markets

Steering homebuyers through a competitive, low inventory market can be difficult. Even the most experienced real estate agent can have a hard time helping their clients through a tight housing market. From bidding wars to high asking prices, set expect… Continue reading

The Inman Handbook on real estate’s biggest rivalries

Compass versus Realogy. Keller Williams versus eXp. REX versus everyone. The real estate industry is full of big names and big feuds, and Inman’s unpacking all of them. Continue reading

Watchdog group asks FTC to review Quicken Loans mortgage ads

The National Advertising Division of BBB National Programs takes issues with promises by Quicken Loans that “No Registration, No Login” is required in company advertisements “encouraging consumers to refinance their mortgage and learn more about its lo… Continue reading

Create a brand that brings in your dream clients

Building a brand can seem overwhelming if you don’t know where to start. From figuring out your niche to building a website, there are many things to consider when it comes to real estate branding. Continue reading

Home price gains extend into January — but virus looms large

Home prices rose 3.9 percent in January, but the data does not take into account the impact of the coronavirus pandemic, which didn’t take hold in the U.S. until late February. Continue reading

Mortgage companies compete for Super Bowl spotlight

Major mortgage lenders and real estate companies joined the Super Bowl advertising fray, where commercial spots cost $5.2 million for 30 seconds. Continue reading