Don’t let social media become your worst nightmare

The wrong social media post is like a vampire: It lives forever and sucks the lifeblood of your reputation. Trainer Rachael Hite offers three tips to repel bad juju online. Continue reading

Closing at all costs: Are your training materials too aggressive?

Marketing expert Rachael Hite dives deep into the complex topic of sales training. With all eyes on how agents are trained to ask for their commissions, time may be up on dated sales practices that push past seller objections to get them to sign on the… Continue reading

Keep ’em separated. Why personal beliefs and Code of Ethics don’t mix

Trainer and marketing expert Rachael Hite shares why its important to create separation between your personal political and religious beliefs on your social media profiles in order to make sure that you are creating a neutral presences online to help a… Continue reading

5 safety questions (and loads of resources) to safeguard your team

Do you know how to keep your team safe from out-of-control clients or leads? Do they? Rachael Hite offers ideas and information so that you can start an important conversation around agent security. Continue reading

MLS hacked? Here’s your 15 minute, stay-in-the-know plan

Trainer and marketing expert Rachael Hite shares a few tips and tricks that you can add to your weekly routine to help you create a solid plan B for reference if the MLS happens to crash. Continue reading

6 a-ha moments from Inman Connect that’ll stick with you

Trainer and sales counselor Rachael Hite shares her takeaways from ICLV. Your team needs a deeper bench, and you need to keep your mind and heart open to new experiences to roll with the ever-changing tides of market conditions Continue reading

5 campfire-perfect podcasts to thrill agents who need a break

Trainer, writer and horror podcast fan Rachael Hite recommends five podcasts that the perfect frightful escape. If you need to take a break and reset, these fun recommendations pair perfectly with your campfire and s’mores. Continue reading

Leads not biting this summer? Enter The Triangle Method

Inspired by this summer’s hottest TikTok dating trend, trainer Rachael Hite breaks communication down into three simple steps to start seeing results in your frosty pipeline. Continue reading

Your clients have disabilities. Here’s how to market to them

Representation matters when marketing to the 26 percent of people with disabilities. In part four of her series, Rachael Hite looks at ways to make your marketing more meaningful. Continue reading

Welcome home! How to help buyers navigate accessibility

A lack of accessible housing may make it difficult for clients with disabilities to find the home they’re looking for, Rachael Hite writes. Here’s how to help. Continue reading