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‘Cannabis Open House Party’ to launch social app Rila

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The company will host a cannabis-themed open house in Sherman Oaks, California, replete with plants, hemp dog treats, skincare products and lessons on leaf trimming in the cabana — all to officially launch the social real estate app that uses agent- an… Continue reading →

NYC law firm mulls class action lawsuit against Realogy

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The New York City-based law firm that previously filed a class action lawsuit against Zillow is putting Realogy in its crosshairs. Continue reading →

Ylopo debuts virtual assistant

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Real estate digital marketing startup Ylopo has developed a digital assistant that can send text messages and follow up with consumers on behalf of agents. Continue reading →

NIMBYs, regulatory costs caused housing shortage: Harvard study

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A shortfall in housing production is making homes ever more unaffordable for modest-income households, according to Harvard’s Joint Center for Housing Studies. Continue reading →

Sellers: Don’t even think about listing till you answer these 10 questions

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There are a ton of issues sellers need to consider before sticking that for-sale sign in the yard. As agents, if you get a lot of calls from wannabe sellers looking to simply plop their house on the market, here are 10 questions (with answers) that you… Continue reading →

How buyer’s agents must adapt to survive

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Buyer’s agents must face some cold hard truths about what lies ahead for our industry and prepare to adapt their current business practices to thrive in the future. Here’s why. Continue reading →

Light it up! 6 tips to make your home staging shine

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Although furniture layouts and paint colors get a lot of attention in the staging process, one essential element is a home’s lighting. To ensure your clients have everything lit to perfection, here are six glow-related tips for any home stager. Continue reading →