Why agent training’s on trial in Sitzer | Burnett: The Download

This week: As Sitzer | Burnett begins, the way agents communicate on commission may be the first thing to change. Continue reading

As objection handlers come under fire, these 7 ChatGPT ideas hold up

Although you need to be careful with ChatGPT and other AI platforms, they can offer a great resource for idea generation. We asked for ideas on handling objections and got some surprisingly solid suggestions.
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Here’s how to stop a vacant land scam with a single email

Security expert Robert Siciliano teaches you the five red flags for this scam and shows you how to put a stop to this type of real estate fraud with a simple and effective email response. Continue reading

10 tasks real estate agents delegate (but absolutely shouldn’t)

If the 80-20 principle is correct, then agents must delegate tasks. But broker Nick Schlekeway says many agents have taken it too far. Here are the areas agents should stop delegating and personally handle with care. Continue reading

Keep ’em separated. Why personal beliefs and Code of Ethics don’t mix

Trainer and marketing expert Rachael Hite shares why its important to create separation between your personal political and religious beliefs on your social media profiles in order to make sure that you are creating a neutral presences online to help a… Continue reading

Serving Gen Z and millennial homebuyers from click to close

According to new Inman contributor Mariel Pamintuan-Esguerra, understanding the needs of younger clients and how they correspond to features in your local market’s housing stock will help you serve buyers more effectively. Continue reading

How much service are you getting from your software?

Tech CEO Sheila Reddy teaches you how to get the most out of your SaaS tech stack so that you can run your business more efficiently and effectively. Continue reading

58 questions agents should be asking about commission lawsuits

Broker Cara Ameer helps you think through the implications of the current bombshell commission lawsuits and what they may mean for your business. Continue reading