$10M in sales from Instagram: Steal from this agent’s playbook

Whether you’re brand new to Instagram or have been using it a while, if you adopt North Carolina agent Heidi Harris’ steps for yourself, you’ll grow your number of followers, and your business will grow along with it. Continue reading

New to real estate? 5 key career decisions that’ll set you up right

With so many real estate agents calling it quits within the first couple of years, those early-career decisions can prove to be vital in setting you up for long-term success. Here are a few areas all newbies need to focus on. Continue reading

Young adults put pandemic savings toward down payments

Zillow survey finds that half of millennials and Gen Zers plan to use money saved on transportation, child care and dining out to buy a home. Continue reading

Are you poised for growth? 7 things top producers should do now

Set yourself up to thrive no matter what the market does in the future. Here are a few fundamentals to focus on today — to create new highs for your business. Continue reading

10 pandemic-forced changes that made our team nimble

From offering live tours on social media to expanding your office space, building on the changes that emerged during the pandemic will ensure comfort, safety and convenience in this new normal. Here’s one team’s experience. Continue reading

CRM Market Leader launches fully managed lead campaigns on Facebook

Market Leader, owned by technology company Constellation1, has added Facebook leads to its feature list. The new feature provides users with fully managed, hands-off marketing campaigns. Continue reading

Here’s how this agent generated $108K on TikTok in 2021 (so far)

While others balked at TikTok, Atlanta Realtor Glennda Baker saw an opportunity to extend her brand by sharing real estate advice. With 7 million views and $108,000 in GCI in 2021 thus far, she knows a thing or two about working it on TikTok. Here’s ho… Continue reading

On Clubhouse? 3 vital tips for making it work for your business

Despite all its growth, Clubhouse is still a young app. If you manage to become the go-to destination for discussions about your location or relevant topic, you will likely remain on top for as long as the app is in active use. Continue reading

Overlooked inventory: 6 ways to find that diamond in the rough

Inventory can be found anywhere — agents just have to get creative and put a little legwork into unearthing it. Continue reading

6 video insights that’ll shape your marketing game plan

Video is a powerful way to connect with your audience. Are you leveraging it to the max? If you’re ready to level up your video marketing strategy in 2021, here, expert Adam Hamwey shares his best tips. Continue reading