4 tasks real estate agents should be automating

Automation will elevate your operations and your offerings, so you can be less of a salesperson and more of a business leader. Here are four tasks to start automating now. Continue reading

3 steps to recession-proof your real estate business

It’s possible to emerge from a down market stronger than you went in — but only if you’ve taken the time to plan accordingly. Here are three steps you need to take now so that you can approach the shifting market from a position of strength. Continue reading

Top mortgage trends every Realtor needs to know about

Nonbanks demonstrate their expertise in meeting consumer expectations of speed, flexibility and digital customer experience; This is something real estate agents can facilitate by embracing processes that deliver the same level of service. Continue reading

9 tips for communicating through language barriers

Language barriers and cultural differences inevitably arise while attracting and communicating with international clients. Here are nine pieces of advice shared by two luxury agents well-acquainted with international deals. Continue reading

2 Leading in Luxury agents share their anti-burnout tips and resources

Agents with luxury clients, properties, and prices contend with the highest pressures and expectations. Is it possible to beat burnout after it settles in — or, even better, before? Continue reading

Buyside rebrands and expands further into mortgage

Buyside is now Percy, a fully white-labeled platform that is added to existing real estate and mortgage tech, enriching the data and helping to make smarter business decisions. Continue reading

6 copywriting tips to help your listing’s design features shine

Kourtney Pulitzer explains how luxury real estate agents can keep their copywriting skills sharp. Written descriptions pack a powerful punch and should be the anchor to a wider marketing plan. Continue reading

You’ve got a real estate web site! Now what do you do?

Real estate agents are local experts. Your web site can help demonstrate that local expertise by capturing search traffic about your area. See how one power user creates hundreds of area pages to dominate search. Continue reading