How can luxury agents differentiate themselves through marketing? That’s what we’re hoping you’ll help us answer this week. What do you think is the No. 1, most effective and tried-and-true tip when it comes to marketing luxury listings? Continue reading
Agents flock to Facebook groups in search of answers in overcoming commission objections only to find a lot of useless chatter. Jay Thompson breaks down why some of the most common objection handlers are ineffective and shares the best response ever.
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Listing not getting enough traction? Well, the good news is that there’s a buyer out there for every home. Sometimes, all you need to do is freshen up the photography, copy and marketing. Here are a few tips to consider. Continue reading
From leveraging Instagram’s nifty Reels feature to introducing interactive floor plans, here’s how our readers are spicing up their marketing plans for 2022. Continue reading
Real estate agents across the nation share stories of the lessons they’ve learned during their time in the industry. This week: Find out how former pilot Matt Dolan learned that when it comes to real estate, every deal has its own potential. Continue reading
If you’re thinking through your marketing plan for next year, CMO Kristen Diamond dishes on how she’s thinking about her real estate marketing plan in 2022 to help you craft yours. Continue reading
As a long-time client of CINC, Brooke Sines recently sat down with us to give us a behind-the-scenes look at what has made her so successful even when entering new markets. Continue reading
In this edition of The Real Word, Bryon Lazine and Nicole White discuss Evergrande’s financial crisis, a Florida agent who’s being sued in $4.8 million transaction, and the paint color that can cool a home better than air-conditioning. Continue reading
Before launching the Austin-based startup Homeward, Tim Heyl was a top-producing agent for Keller Williams. During an interview with Inman, he shared the three moments that shaped his career. Continue reading
Part of what’s new is a mentorship adviser, a tool that juxtaposes new agents’ profiles with existing performers to determine who in-house could best help them assimilate and succeed. Continue reading