Why Instagram Stories matter more in a joy-starved market

Consumers are stressed, and attention is getting harder to earn. From shareable Instagram Stories to Google’s listing tests, it’s trust, not urgency, that is driving visibility now. Continue reading

How to wow clients and win every time: Now Streaming

Learn practical strategies to earn trust, stand out with transparency and create a referral-ready client culture that drives lasting success. Continue reading

How ‘pig butchering’ financial scam puts real estate agents at risk

Scammers prey on the loneliness epidemic and desire for genuine connection, security expert Robert Siciliano writes, a feeling that even the most successful among us can experience. Continue reading

7 real estate problems agents face — and how to crush them like a pro

When you hit a bump in the road in your real estate career, you’ll know how to handle it and push through with these tips from coach Darryl Davis. Continue reading

5 things your clients won’t tell you (but you should know)

From budget to competing buyer’s agents, Darryl Davis looks at the unsaid things that can cloud a client relationship, so you can communicate more clearly. Continue reading

9 ways to build unbreakable trust with your prospects and clients

Now more than ever, creating a positive perception around the service you provide is essential. Jonathan Pressman offers nine ways to make sure your brand is synonymous with integrity. Continue reading

5 habits of agents who effectively prospect the affluent (Part 5)

In this weekly series, David Friedman shares the five keystones for effectively prospecting the affluent, distilled from over a decade of advising global leaders in luxury. This week, learn how to build trust by listening and asking the right questions. Continue reading

How to build trust with prospective clients

To be successful in this whacky business, you have to build relationships. What’s the one thing that all relationships have in common? Trust. Here’s how to build trust regardless of how well you know the person. Continue reading