RE/MAX taps an industry veteran to revive Motto Mortgage brand

Former PHH Mortgage executive Vic Lombardo was most recently COO of Guaranteed Rate Affinity, a joint venture between nonbank lender Guaranteed Rate and Anywhere Real Estate. Continue reading

Motto Mortgage opens new offices in Texas, Florida and Missouri

Since peaking at 246 offices in Q4 2023, RE/MAX’s mortgage franchising business has experienced declines for five consecutive quarters. Continue reading

Motto Mortgage CEO announces upcoming retirement

Ward Morrison will step down in June but serve as a consultant until the end of the year. He has helmed Motto Mortgage since 2016. Continue reading

RE/MAX’s Motto Mortgage office count is shrinking for first time

Franchise sales have slowed, and some existing franchisees have canceled their agreements, but Motto Franchising President Ward Morrison expects growth to resume when lending picks up. Continue reading

RE/MAX’s Motto Mortgage makes Entrepreneur’s ‘Franchise 500’ list

“Mortgage brokerage in a box” makes Entrepreneur’s list of top franchise opportunities for a 5th consecutive year, despite challenging conditions for mortgage lenders. Continue reading

RE/MAX’s Motto Mortgage aims for 1,000 offices nationwide

Being named to Entrepreneur magazine’s 2023 Franchise 500 list puts some wind in the sails of the company’s long-term goals. Continue reading

Motto Mortgage opened offices at a record pace in 2022 as sales slowed

Double-digit growth in open offices was a bright spot for parent company RE/MAX Holdings, which reported a $2.6 million fourth-quarter net loss. Continue reading

RE/MAX’s keys to success in 2023: Recruitment, mergers, acquisitions

As the brokerage prepares for a slower market, agent recruitment, finding a permanent RE/MAX Holdings CEO and franchise consolidation are among the issues RE/MAX will face in 2023. Continue reading

RE/MAX’s Motto Mortgage named a top ‘recession-proof’ opportunity

As lenders pivot to serve homebuyers, RE/MAX franchisor’s “mortgage brokerage-in-a-box” also makes a separate list of top franchise opportunities for Black entrepreneurs. Continue reading

RE/MAX’s Motto Mortgage lures key exec from rival to fuel growth

Chris Erickson has held product management roles at Guaranteed Rate, CoreLogic, Nationstar Mortgage and Citi. Continue reading