Author Archives: Rachael Hite

7 takeaways your team needs right now straight from ICNY

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All sides of ICNY seemed to lead to powerhouse teams and how best to support them. Find out what you may have missed and what’s next for your team. Continue reading →

That’s not OK: The harassment women real estate agents face online

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Be your authentic self online, they said. According to Rachael Hite, that’s easier said than done for many women in real estate who face judgment, harassment (and worse) just for posting. It’s past time to stop it. Continue reading →

Let it go: 22 bad habits agents need to ditch before 2022

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Forget New Year’s resolutions! As another heavy year races to a close, instead of piling more on your to-do list, we’re going to lighten your load. Here are 22 things to let go of before 2022.  Continue reading →

5 real estate marketing do’s and don’ts for 2022

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In today’s increasingly online world, how do you capture your audience’s attention, improve your traffic and share your authentic message? The rules of marketing are always changing; here’s what you need to know going into 2022. Continue reading →

4 signs your client relationship is in trouble

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Concerned your relationship with your client is on shaky ground? Here are a few telltale signs that your customers might be taking their business to another agent (and how to fix those issues). Continue reading →

6 video insights that’ll shape your marketing game plan

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Video is a powerful way to connect with your audience. Are you leveraging it to the max? If you’re ready to level up your video marketing strategy in 2021, here, expert Adam Hamwey shares his best tips. Continue reading →

How to inspire client confidence in a frenzied market

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Transacting in this fast-paced, frenzied market isn’t easy, and for many clients, it may even be extremely stress-inducing. Here’s how keeping your lines open, educating your clients and improving your communication can alleviate some of that anxiety. Continue reading →

Do you speak the 5 love languages of customer service?

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In the hottest, most competitive markets most agents have seen in their careers come major challenges. Clients need reassurance that you’ve got it under control, which might mean customizing your service based on their “love language.” Here’s how to do… Continue reading →

How this franchise is growing its business by planting trees

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Realty ONE Group is planting one tree for every closed transaction. We talked to founder and CEO Kuba Jewgieniew to find out how the company is supporting its agents while furthering its commitment to the environment. Continue reading →